BETTER CONTENT
BETTER RANKING · BETTER SALES
From packaging and label design to product photography, graphic design, A+ content and video production, I manage the entire Amazon content pipeline. One person. Every asset. Zero gaps.
Your product is good. Your listing is the problem.
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![A bottle of Solaray Magnesium Glycinate supplements with several capsules floating around it, displaying the product's benefits, including bone, muscle, and relaxation support, and healthy teeth and nerve function.]()
Solaray
Solaray is one of the US's most recognised supplement brands — and one of the largest projects in my portfolio. Over 300 SKUs, multiple product lines, full A+ content, hero images, infographics, comparison charts and SEO copy. Every asset built to Amazon spec, consistent across the entire catalogue.
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![Split image showing a woman with eyelash extensions on the left side and another woman with long curly hair blowing a bubble with gum on the right side. Text highlights the benefits of ProWear eyelash extensions, including easy application and long-lasting wear.]()
ProLash
ProLash came to me as a brand that needed everything built from zero. I developed the full Amazon listing production from the ground up — brand identity direction, product photography, packaging design, A+ content and SEO copy — creating a launch-ready presence that positioned them competitively in the beauty category from day one.
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![Four bottles of Heritage Store castor oil and scalp treatment products displayed on beige blocks against a light brown background. The bottles have pink labels with black text and black caps, some with dropper tops. The text above the bottles reads, "The New Fab Four: Luscious Hair, Balanced Scalp & Better Wellness Rituals."]()
Heritage Store
Heritage Store has been a wellness staple for decades — and their Amazon presence needed to match that legacy. I handled the complete listing production across their full catalogue, including hero images, lifestyle photography direction, A+ content, infographics and SEO copy. Launched and maintained across both US and EU marketplaces.
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![A relaxing bathtub with a wooden tray holding a vase of pink cherry blossoms and a stick incense holder with incense sticks, in a spa setting with a window showing a tree outside.]()
Japandi Spirit
Japandi is where Scandinavian minimalism meets Japanese craft — and the brand identity needed to honour both. I led the full branding production: visual identity, art direction, lifestyle photography and the complete brand system. Every asset was designed to communicate calm, quality and intentionality — exactly what the product embodies.
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![A person wearing a pink cap and blue golf glove uses a smartphone mounted on a golf course to access a golf app. An inset graphic shows a magnet device with neodymium plates for stabilizing a golf cart ride.]()
Stripebird
Stripebird is a sports tech product with a story worth telling — and video was the right way to tell it. I produced the full video content strategy, from concept and scripting through to final edit, alongside the complete Shopify storefront build. The result is a brand that looks and feels premium across every screen a customer lands on.
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![Three bottles of Nature's Life dietary supplements with yellow caps and labels on a blue background. The bottles are labeled 'Nourishing Monolaurin,' 'Lemon Bioflavonoids,' and 'Fortifying Quercetin,' with respective dosages and support information. Text at the bottom reads 'Try More From NATURE'S LIFE' and 'Also available on Amazon.']()
Nature's Life
Nature's Life has been a trusted name in natural supplements for over 70 years — a legacy that demanded a modern Amazon presence to match. I handled the complete production: full listing creation, hero images, A+ content, infographics and SEO copy across the catalogue, product video production, and a full Amazon Storefront redesign. Every asset built to position a heritage brand for a new generation of health-conscious shoppers.
